August 27 Enterprise Analytics Community – Infonomics: The New Economics of Information

Join the Enterprise Analytics Community on Thursday, August 27 at 11:00 AM CT for a presentation with Q&A/open discussion on, “Infonomics: The New Economics of Information,” led by Douglas B. Laney, Data & Analytics Strategy Advisor, Speaker, Author, Instructor at DouglasBlaney.com.

 

Session Description:

Increasingly, IT and business executives talk about information as one of their most important assets. But few yet behave as if it is. Executives report to the board on the health of their workforce, their financials, their customers, and their partnerships, but rarely the health of their information assets. And corporations typically exhibit greater discipline in managing and accounting for their office furniture than their data.
In this session, Mr. Laney will share an update on and recent lessons learned the topic from his best-selling book, Infonomics — how organizations can actually treat information as an actual enterprise asset. He will discuss why information both is and isn’t an asset and property, and what this means to organizations themselves and the investment community.
This session will be beneficial for those looking to help their organization move beyond the trite “data is an asset” or “data is the new oil” lip-service to actually begin acting that way. Participants will learn and have an opportunity to discuss:
• How to monetize information assets in a wide variety of ways, including a number of real world examples
• How to manage information as an actual asset by applying asset management principles and practices from other asset domains
• How to measure information’s potential and realized value to help budget for and prove data management benefits
• How classic microeconomic concepts can be applied to information for improved data architecture & management, and economic benefits

 

UAI Utility Members can register and access all nine of our Analytics Communities via our Community Page. Not a part of the Enterprise Analytics Community and want to join this session? Please use our direct link here to request access. You will find the Teams meeting credentials to the upcoming meeting at the top of the feed on this page. If you have any questions or run into any issues, please contact us at info@utilityanalytics.com.

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Date

Aug 27 2026

Time

ET
12:00 pm - 1:00 pm

Local Time

  • Timezone: America/New_York
  • Date: Aug 27 2026
  • Time: 12:00 pm - 1:00 pm

Location

Virtual

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